Search Engine Optimization & Copywriting
You put in the hours and effort to make your product great, now is the time to make sure your customers discover all your hard work.
What services are you interested in?
The Basics
Search Engine Optimization (SEO) 101
Let’s talk about the biggest search engine out there: Google. There are over 200 factors that Google uses to rank a site and that’s only what they have chosen to let the world know about. Algorithms can be complicated but one tried and true method for increasing your search rankings is simple: releasing QUALITY content, CONSISTENTLY.
Quality Copywriting 101
A 1500 word article often takes around 2-3 hours to write if you’re dedicated. That does not include the keyword research, existing competition analysis or even simply learning about the topic enough to write about it. Add in the time it takes to upload that content, add pictures and then optimize it for your audience… you just used up an entire work day, for ONE post.
The general wisdom is you need around 15-30 articles to start seeing organic traffic. That means you need two weeks of YOUR TIME just to have people find the products or services you actually want to focus on.
Which page would you look at ?
A
Warning the following puns were intended
This is a REAL client example.
After these changes were made calls came in and a steady stream of work (and revenue) came flooding in.
B
Warning the following puns were intended
This is a REAL client example.
After these changes were made calls came in and a steady stream of work (and revenue) came flooding in.
With clear direction you can have a structured plan to follow for months or even years to come.
Learn WHEN to release WHAT content.